L’Oréal Paris has chosen Alia Bhatt as its new Global Brand Ambassador.
Mumbai, Maharashtra, India, September 6, 2024 — L’Oréal Paris, the leading beauty brand worldwide, has unveiled Alia Bhatt as its new global brand ambassador. Bhatt will join a distinguished lineup of spokespersons such as Viola Davis, Jane Fonda, Eva Longoria, Kendall Jenner, Elle Fanning, and Camila Cabello. An actress, producer, and entrepreneur, Bhatt will feature prominently in the forthcoming campaigns for the famed French beauty brand commencing in September 2024.
“At L’Oréal Paris, we are thrilled to welcome Indian actress Alia Bhatt to the family. I admire how Alia uses her global platform and role as a producer to advocate for inclusivity in the film industry and to promote Indian cinema worldwide. Her dedication to caring for people and the planet makes her the ideal ambassador for female talent, entrepreneurship, and the boundless opportunities that L’Oréal Paris aims to create by empowering women,” said Delphine Viguier-Hovasse, L’Oréal Paris Global President.
“I am thrilled to join the L’Oréal Paris family and stand alongside a community of strong, powerful women. I admire L’Oréal Paris for its pioneering innovations and commitment to excellence in the beauty industry. The brand’s celebration of women’s empowerment resonates deeply with me, as it strives to ensure every woman feels valued and empowered. I am excited to collaborate with L’Oréal Paris to impact the beauty industry and champion inclusivity for women positively,” said Alia Bhatt.
Source: L’Oréal Paris India
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